Safety First
I was tasked with producing a safety campaign centered on slips, trips and falls for Safety First. It was vital to utilise the slogans ‘Cut Out’ and ‘Get A Grip’ to add an engaging visual element alongside a metaphorical instruction to staff members. On this project, I found the use of simple gradient colours was key to making an impact, helping any material stand out in the workplace and draw the eye. The campaign was run nationwide across Compass Group sites.